PrettyLittleThing’s dreary rebrand is yet more proof of fast fashion’s soullessness - COMMENT: PrettyLittleThing has got a ...

Online fashion retailer PrettyLittleThing has undergone a sleek rebrand that, on the surface, repositions it as a luxury ...

Love Islanders have long been partnering with PrettyLittleThing and it’s basically a rite of passage for them at this point.

LOYAL shoppers after threatening to boycott PrettyLittleThing after its quietly made a huge change to its returns policy. The ...

PrettyLittleThing shoppers are snapping up bargains after the retailer revealed over 12,000 discounted products as part of a ...

PRETTYLITTLETHING unveiled its ‘most ambitious’ rebrand since the launching in 2012, but fans are not happy with many of the ...

A SHOPPER has been left gobsmacked after testing out PrettyLittleThing’s rebrand.  Muinat, a fashion fan who is based between Manchester and London, ordered herself what she thought would be ...

PrettyLittleThing has unveiled a major rebrand, ditching its famed winged pink unicorn mascot and bubblegum pink branding for ...

PrettyLittleThing has ditched its bubblegum pink branding as it unveils a new brand identity under the steer of returning ...

PrettyLittleThing previously offered a 28-day return policy, however, in their new rebrand, the policy has changed to half of ...

Celebrities including Naomi Campbell and Burna Boy recently celebrated PrettyLittleThing's new rebrand at a party during ...