The creative department of an advertising agency or in-house marketing department relies much more on facts and figures than concepts and slogans. The bottom-line goal of any advertising idea should ...

Business owners, landlords and residents hire small painting companies to adorn their walls with paint when they purchase new office spaces or homes, or when they just want to apply a fresh coat of ...

Although there are a thousand ways in which a small business is different from large ventures, none is more significant than the size of their respective customer bases. While a large business ...

What drives traffic to a successful plumbing service website is visibility. In today’s modern world, plumbers need to use the internet to their advantage, as homeowners no longer use the Yellow Pages.

(Ad) The average age of a house in the United States is now reaching 46 years, which means that most homes need some repair and improvement. Because of the COVID-19 pandemic, people are now more aware ...

Of the hundreds of innovative ideas submitted every day to Springwise, courtesy of our 15,000-strong network of Springspotters, a huge percentage are from the world of marketing. We get to see some of ...

Regardless of your business or goals, there are several out-of-the-box ideas for targeting and ads that can be applied to your advertising plan if you think more creatively about how to apply them.

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