Twenty years and just a few weeks after three-time Formula One world champion Ayrton Senna died from injuries suffered in a crash during the 1994 San Marino Grand Prix in Imola, Italy, a Verizon ...

Twenty-three years after his death on the F1 track, Ayrton Senna’s brand is as popular as ever and is being put to good use in Brazilian society.

On the 25th anniversary of Ayrton Senna's death, Andrew Benson explains why the Brazilian's spirit and memory lives on as strong as ever. BBC Homepage Skip to content ...

Twenty-three years after his tragic death, legendary F1 driver Ayrton Senna is still one of the most valuable brands in sport.