This Michigan city earned its breakfast reputation over a century ago, but there's a lot more to discover beyond its famous ...

The sweet aroma of childhood lingers over Battle Creek, Michigan. Dubbed Cereal City USA, it’s the home of what’s now a global breakfast staple, boxed cereal. Beloved brands such as Kellogg's ...

Community members gathered in Battle Creek Saturday morning to celebrate the city's heritage as the birthplace of the cereal ...

BATTLE CREEK - The faster they finished, the sooner they would get to head to the 'world's longest breakfast table' to grab some cereal. That seemed to be the strategy for several of the winners ...

"I do think that’s something we’re struggling with," Battle Creek Assistant City Manager Ted Dearing said this week. "We’ve been tied to the cereal past, but we don’t necessarily define ...

Battle Creek is unequivocally the "Cereal City." But relations between the city and Kellogg Co. -- its largest employer -- haven’t always been as sweet as a bowl of Froot Loops. In the early ...

The air in Battle Creek smells like shredded wheat, which is fitting for a place known as Cereal City. It is the home of Tony the Tiger and Snap, Crackle and Pop-breakfast cereal personalities.

Alongside Saturday morning’s main festival, the Battle Creek YMCA hosted the Cereal City Classic 5K/10K run. Attendees stand in line at vendor tents during the National Cereal Festival in ...

The split:Kellogg's announcement to split into three companies brings uncertainty to Cereal City Battle Creek city leaders said they were shocked with the announcement and found out when the ...

BATTLE CREEK — Thousands of hungry people are sure to hit the downtown streets of Battle Creek this weekend in search of breakfast as the city celebrates its rich history with cereal. The ...