Social+ allows brands to extend their retail media campaigns to Meta's social platforms. The new capability reflects a ...

Best Buy Ads, the big box tech retailer’s advertising arm, announced the launch of a new offering called Social+.

But for social media marketers, investing the time and money in tools that prioritize creativity are the best way to ensure more wins and better customer relationships. Reveal your social ad ...

Brands are now increasingly treating billboards as 'baits,' investing heavily in OOH with the explicit goal of driving social media virality ...

Reddit's ad revenue is growing, driven by its expanding user base and unique "social" feel, according to an EMARKETER report.

The COVID-19 pandemic has driven down social media advertising rates globally, and it has also led to a decline in engagement with campaigns, according to recent research from Social Bakers. The ...

He is among a rising number of observers who have become alarmed by the addictive “attention-fracking” tactics that social-media companies ... a 50% tax on digital advertising revenues for ...