News

Sales of Ivy Park, the “Cuff It” singer’s clothing line with Adidas, dropped by more than 50% last year, the Wall Street Journal reported Wednesday, taking in just $40 million as compared to ...
Beyoncé’s clothing line with Adidas, Ivy Park, missed internal sales projections by over $200 million last year, the Wall Street Journal reported Wednesday, though the superstar singer is still ...
Beyoncé’s fashion partnership with Adidas has produced weak sales of her Ivy Park clothing brand, according to documents and people familiar with the matter, leaving a roughly $200 million hole ...
Ivy Park went on sale at Adidas stores in January 2020, with items selling between $25 and $250. Beyoncé maintains exclusive rights and control over the brand now that the parties have split ...
Beyoncé models some styles from her new Ivy Park x Adidas clothing line, which was released a day early on Friday. Ivy Park/Adidas Smart phone users were directed to a separate “ waiting room ...
Adidas will start selling a new collection designed with singer Beyonce on Jan. 18 in a relaunch of her Ivy Park brand that includes shoes, clothes and accessories, mostly in maroon, orange and cream.
“Icy Park” is finally here. Beyoncé’s sports apparel brand Ivy Park x Adidas released its third collection of merchandise online Friday after nearly a month of teasing it on social media.
Fans of Beyoncé’s Ivy Park x Adidas sports apparel line can look forward to seeing more of her popular clothing hit stores later this year, according to the German company’s CEO Kasper Rorsted.
Beyoncé became a creative design partner in April 2019 and is now debuting her gender-neutral apparel and accessories of the first Ivy Park and Adidas collection. By Lindsay Weinberg Reese ...
Beyoncé’s empire keeps growing. The pop star has partnered with Adidas to develop footwear and apparel for the brand and also to relaunch her Ivy Park clothing line.. The Germany-based ...
Singer Beyoncé is partnering with Adidas again on a new clothing line under the Ivy Park brand that will feature gender-neutral apparel. The Business Journals. Select a City ...