Britney Spears has put her perfumes into music videos, and now she’s doing so in her mobile game. Four of the singer’s fragrances with licensee Elizabeth Arden – Fantasy, Intimate Fantasy ...

Britney Spears has been killing the fragrance game since before Kim Kardashian was even a household name. She's by far the most successful celebrity perfumer of the modern era; she's reportedly so ...

Los Angeles: Singer Britney Spears says that her latest perfume Fantasy makes women feel "empowered, flirtatious and sexy". Spears says she loves making new scents because she believes her beauty ...

While the musical icon has mostly focused on releasing women's scents over the years, Britney Spears' new fragrance, Prerogative, is gender-neutral, because everybody wants to smell good.

According to market research company the NPD Group, as per Racked.com, 81 percent of young women were aware of Britney Spears' perfume when it first came out in 2004, making it no surprise that it ...

The Britney Spears Fantasy Perfume ($19) is a nostalgic must that ... Not to mention I always get compliments from men and ...

The line's shoppers are primarily Millennial and Gen Z women, though GBB ... a strong reference," Brondi said. "Britney Spears is a perfect fit for our U.S. fragrance division - it's a relevant ...

For some, part of that play is perfume. For example, Britney Spears and Ariana Grande both her their own perfume lines, and while they’re technically rivals in the space, they actually both have ...

By Bill Donahue Revlon has fully settled a corporate espionage lawsuit that claimed several former employees “sabotaged” the company’s decades-old fragrance partnership with Britney Spears.