Indiana University Student Government recently passed a bill to make the bison the official mascot of the Hoosiers. IU ...

Billy Buffalo turns 25 this year. Can he lead the Buffalo Bills to victory? The Buffalo Bills mascot is a 7-foot-2-inch tall blue bison who joined the team in 2000. As legend has it, Billy was ...

Want to see every March Madness game on Buffalo Wild Wings 60 TV screens at once and you don't care how you look doing it?

The chain is pitching a pair of novelty goggles as the perfect way to watch all of the games at once and will support the ...

Shedeur Sanders and Travis Hunter were a powerhouse duo at Colorado, combining for over 1,000 yards and double-digit touchdowns as Buffaloes.

whose mascot is a live bison named Ember (originally Ralphie the Buffalo). Mostly though, people seemed thrilled, even using the hashtag #bringbackthebison. "I'm a Boiler through and through but ...

per details shared with Marketing Dive. Key to the campaign is a 30-second ad starring the chain’s CGI buffalo mascot, Hank, who plays an infomercial spokesperson pitching “B-Dubs Vision ...