Swatch became the elite Swiss watch industry’s crusader by making colorful plastic timepieces. Now it’ll have to prove itself once again
Instead of limiting people to one high-end watch, Swatch would be their second watch (hence the name), which would be more ...
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Swatch and Tate have watches down to a fine art
Now, the Swatch x Tate Collection pays tribute to artists JMW Turner, Marc Chagall, Joan Miró, Fernand Léger, Henri Matisse, Wilhelmina Barns-Graham, and Louise Bourgeois with a series of watches ...