Like any other business, law firms need to combine multiple strategies to show potential clients how they stand out from ...

Clients can write a review using just their first name or initials to ensure their identity will not be associated with the published review.

The Securities and Exchange Commission’s updated marketing rules for financial advisors, which went into effect in late 2022, were welcomed by the industry as a long-awaited step into the 21st ...

One of the reasons we hear from financial advisors who hesitate or don’t participate in testimonial marketing is the fear of exposing their clients’ information, and especially concerns that ...