Look 3: Beach Boardwalk Friendship bracelets, a printed backpack and high top sneakers make your sweatshirt too cool for school. Ash Nude and Lemon Vanilla High Top, $191.12, my-wardrobe.com H&M ...

The market for collegiate-licensed apparel has never been bigger, generating $4.6 billion annually, and it's only continuing to grow. Collegiate Licensing Company, which handles licensing for ...

Apparel deals have become so lucrative, they can influence the championship trajectory of a team. Money talks in the collegiate sports landscape, and when it comes to apparel deals, it talks in ...

Hollister has unveiled a 67-piece apparel collection featuring graphics from more than 30 colleges and universities, aiming to fill what it sees as a market white space with trendy items showing ...

Each one is stamped with collegiate-style block lettering featuring the name of one of four well-known American schools. They look like any other school sweatshirt, until you notice the bullet holes.

Abercrombie & Fitch-owned apparel brand Hollister is gearing up for back to school in a big way. To launch it's 67-piece Collegiate Graphics Shop collection featuring more than 30 universities, ...

The company is keeping details of the school visit under wraps, but a spokesperson said the visit would likely include giveaways, music and other entertainment. Victoria’s Secret launched its Pink ...

How to Honor Black Leaders With … a Sweatshirt? The new school pride. By Lauren McGrath · 1/5/2016, 2:58 p.m. Lauren McGrath · 1/5/2016, 2:58 p.m.