Pricing isn’t just about picking a number, it’s a strategic decision that can make or break your business. Whether you’re a ...

It might sound counterintuitive, but service-based businesses offering service packages can encourage long-term commitment ...

The use of value pricing has become very popular in certain sectors in the past few years. But not many CPA firms have ...

If your organization hasn't examined its pricing strategy recently—and implemented a value-based approach—it may be surrendering ... including Marketing, Finance, Product Management, Sales, Revenue ...

For businesses, adapting to tariffs is not just about short-term fixes but about building resilient pricing and market ...

Trap one: pricing benefits instead of value In 2004, Strategic Pricing Group completed a study of US-based Fortune 1000 companies. The demographic focus was on product managers and their understanding ...

“The same product may be priced differently ... and cafés have started to implement dynamic pricing. The cost of the items can be adjusted based on algorithms that track customer visit data ...

“The pricing and the ... and control around their cost structure.” On Tuesday, the San Jose, Calif.-based hyperconverged software star launched a simplified product portfolio to better align ...

Nintendo of America President Doug Bowser was speaking to CNBC just as Trump's tariffs were being announced and said in the ...