Creating a successful pricing strategy is an art that combines understanding your costs, analyzing the competition, and ...

It might sound counterintuitive, but service-based businesses offering service packages can encourage long-term commitment ...

Pricing isn’t just about picking a number, it’s a strategic decision that can make or break your business. Whether you’re a ...

Finance must learn to look beyond cost as a determinant of price to better understand ... In negotiated environments, all of the work to create a proactive, profit-driven and value-based pricing ...

Of the 22 guru strategies we follow, COST rates highest using our Twin Momentum Investor model based on the published strategy of Dashan Huang. This momentum model looks for a combination of ...

Most marketers have learned the basics of pricing strategy in their business classes—cost-plus pricing ... That "deal" might be in straight-out monetary terms, or based on prestige-of-ownership or the ...

Forward-thinking companies are now leveraging new analytical tools, technologies, and the latest in behavioral research to implement a value-based pricing approach. If your organization hasn't ...