Meet the data management platform, or DMP. What is a DMP? A DMP is the backbone of data-driven marketing and it serves as a unifying platform to collect, organize, and activate first-, second- and ...

One such evolution has been the transition from Data Management Platforms (DMPs) to Customer Data Platforms (CDPs), ...

Our partnership ensures that Korean advertisers can tap into a highly integrated advertising infrastructure that combines AI-driven solutions and ...

As one of the most advanced gaming identity solutions built today, Gamer.ID features three core pillars: DMP (Data Management Platform) – Ingests and segments deterministic gaming data ...