Demographics describes the distribution of characteristics in a society or other population that can help to make policy recommendations and predictions about where a society or group is headed.

When marketing, knowing your customers and where they spend their time is the first step. The infographic breaks down Bing users into some key psychographics, including Trendsetters and Tech Junkies.

Sojin Jung, Department of Clothing and Textiles, College of Human Ecology, Kyung Hee University, 26, Kyungheedae-ro, Dongdaemun-gu, Seoul 02447, Korea. In response to the rapidly growing phenomenon of ...