Advertising amid a backdrop of the pandemic is a tough proposition. Many of the ads that touch on COVID-19 have a similar theme, a similar rhythm, even similar music. And “during these uncertain times ...

Thanks to our main ho at TheJayFK for giving us a heads up on this legal brief. “Dial” F for fail! A team of San Diego lawyers have filed a class action suit against Dial Corp. and its parent company, ...

Add Yahoo as a preferred source to see more of our stories on Google. It’s not much of a stretch to say that these days, washing your hands goes way beyond personal hygiene and straight into social ...

Add Yahoo as a preferred source to see more of our stories on Google. By now, we've all learned the hard way that not all hand soaps are equal. Many are intensely fragranced and foamy but do very ...

A federal judge shot down concerns raised by the U.S. Department of Justice over a $7.4 million class action settlement involving Dial soap after concluding that “plaintiffs' counsel have served the ...

Soap used to be a social thing, but now it's a selfish thing. And that helps explain a drastic overhaul of Dial soap advertising in the brand's first new campaign in five years. In an effort to appeal ...

EAST ST. LOUIS, Ill. (CN) – A federal class action claims Dial Corp. defrauds consumers about its Dial Complete soap by falsely claiming that it “‘kills 99.99% of germs’, is the ‘#1 Doctor Recommended ...