Taglined, "FedEx. Solutions Powered by People" the print and online campaign, which launched recently, is led by creative agency BBDO and media agency OMD. The campaign is also supported by a series ...

Expedited delivery giants FedEx Corp. and DHL are unveiling new advertising campaigns to step up business – FedEx by highlighting its recent acquisition of Kinko’s and DHL through its exclusive deal ...

In my last post, I shared that brands and agencies focus on the content and creative of their advertising, in large part because they have little ability to manipulate the way their ads are delivered ...

Fedex renewed its deal as an NBA marketing teammate in a multi-year pact maintaining its position as the league’s official air and ground delivery service. To support the deal, FedEx also inked ...

Are you a print subscriber? Activate your account. By Garett Sloane - 56 min 35 sec ago By Ally Marotti - 1 hour 36 min ago By Ann-Christine Diaz - 2 hours 16 min ago By Ethan Jakob Craft - 2 hours 23 ...

Let’s say you see an ad that features an actor or actress you’ve seen before. Are you seeing a celebrity spokesperson? Perhaps. It’s probably true that more people are sort of, kind of, a little bit ...