Two-thirds of Gen Z consumers say cotton is their favorite fiber or fabric to wear, according to Cotton Incorporated's 2024 Lifestyle Monitor™ Survey.

Made of ultra-fine synthetic fibers, microfiber is a cleaning powerhouse with its soft, gentle texture and durability ... wash microfiber cloths alone. Adding cotton items to the wash cycle ...

It has short "staples" or fibers, which results in a coarser fabric that ... By contrast, organic cotton is not. The trade-off is that organic sheets may have a rougher texture.