AI-powered businesses are closing deals faster than ever, while many companies still struggle to qualify leads and rely on ...

As consumer behaviors shift and digital touchpoints multiply, the once-reliable linear marketing funnel is giving way to a ...

Building efficiency in a B2B sales funnel is no small task. Between tracking the buyer’s journey, engaging multiple ...

The acquisition combines Funnels data collection and analysis acumen with Adtribas complex machine-learning measurement tools, optimized for the likes of Adidas and Sony At a time when it is becoming ...

David Arnoux is Head of Growth and co-founder of Twoodo, helping teams organize using simple #hashtags. This post originally appeared on the Twoodo blog. You’ve probably been reading tons of articles ...

The world of marketing has become a world of marketing tech. But marketers are not necessarily engineers, so working with the terabytes of data their campaigns produce can be a challenge. Today, a ...