Dončić initially wore the Jordan Luka 4 in his first game against the Dallas Mavericks. The new model is tailored to support ...

Official photos and release date details for colorways of Jordan Brand Luka 4 and off-shot Luka .77 model designed for ...

The shoe, dubbed the Jordan Luka 4, features a low-cut upper and is dressed in a white color scheme with neon green accents. The lateral side has what appears to be stabilizers on the midfoot that ...

The new Jordan Luka 4 made its debut in Los Angeles Lakers star Luka Doncic's triple-double performance against the Dallas Mavericks. Luka's triple-double helped lift the Lakers to a big win over ...

A new Jordan Brand advertisement features new Los Angeles Lakers superstar Luka Dončić officially moving on from his Dallas Mavericks days. The ad shows Dončić (or an actor playing Dončić ...

Since then, Doncic has kept his foot on the gas with new colorways of the Jordan Luka 4. During last night's rivalry game against the Boston Celtics, Doncic laced up a never-before-seen colorway ...

On Tuesday night, Luka Doncic faces his former team for the ... Adding to the drama, Jordan Brand dropped a new ad ahead of the matchup. Set to George Strait's "All My Ex's Live in Texas," the ...

In addition to the ad, there also was Dončić’s sneaker debut. Dončić wore his new Jordan Luka 4 signature shoe in Tuesday’s game. The Jordan Brand-Dončić takeover continued late Tuesday ...

In anticipation of Tuesday night's highly awaited matchup between the Los Angeles Lakers and the Dallas Mavericks, Jordan Brand has unveiled a compelling new advertisement featuring Luka Dončić.

Luka Doncic has moved on. At least that’s how Jordan Brand’s newest advertisement made it appear. Just a few hours before Doncic faced the Dallas Mavericks for the first time, the shoe company ...