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L’Oréal Paris is set to promote its newest Feria Hair Colour through an adverting campaign for print and TV featuring a fiery red head and an athletic brunette.

If you watched the Golden Globes on Sunday night, you may have seen the commercial for L’Oréal Paris Feria Smokey Pastel kits in pink, lavender, and blue — yes, #UnicornHair and #MermaidHair have hit ...