Ferragamo’s new logo –– disclosed at the recent Milan Fashion Week –– departs from its more refined, italicized insignia modeled on the founder’s handwriting. The new typography is all capital with ...

Rogers is franker in his assessment of luxury. “It’s boring,” says the award-winning designer. Known for his buoyant, vivid patterns that are a nod to his roots in Louisiana, Rogers’s ...

Monogram logos, which feature stylized initials or letters, are among the most iconic and memorable types of branding. They ...

Chinese luxury consumers, who have long been logo-hungry, also started adopting a quiet, old-money aesthetic in 2023. The BofA note comes after a bad year for the luxury market.

JAGUAR have unveiled a new logo as part of their re-branding to electric only models. The luxury car manufacturer sparked a heated debate, with some claiming it looks like “it was designed by… ...

Jaguar has debuted new logos and graphic designs, preparing to relaunch itself as an exclusive, high-priced luxury EV brand that competes in the league of Rolls-Royce and Bentley.; A new "leaper ...

The wider legal crackdown hasn’t only targeted brands making prominent use of logos either. Batsheva Hay attends the Fashion Trust awards on April 9, 2024 in Beverly Hills, California. Monica ...

The 102-year-old luxury automaker is replacing its former logo, resplendent in all capital letters, with a new one that is supposed to be a “powerful celebration of modernism,” the company ...

For example, of 10 sunglasses ranging between $100 and $300 that Berger and Ward studied, the majority featured visible logos — but only a few out of 10 $500-plus sunglasses had a brand name or ...