This excerpt is from The Digital Marketing Success Plan, the new book from SEJ VIP Contributor Corey Morris. In what is the most distracted and disrupted era in digital marketing–especially ...

Visible Impact, a division of The Futurum Group. To continue reading this content, please enable JavaScript in your browser settings and refresh this page. As we ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Since long before digital marketing was called “digital,” it has been a category of marketing that encounters constant change. Whether we’re talking about search engines, social media, automation or ...

Firms and organizations create marketing plans to give themselves goals and guidance on growing their business. Here we go through the parts and steps of creating a marketing plan. #marketing ...

The third step in making a marketing plan is to create a budget. This should include the cost of any materials, services, and personnel needed to execute the plan. The fourth step is to develop a ...

The first introduction of a new product or service is just the tip of the iceberg when it comes to crafting a successful marketing campaign. From selecting a target audience to making adjustments ...

11 Marketing Plan Templates You Can (Legally) Steal for Free Your email has been sent A marketing plan defines key objectives and ensures your campaigns tie in to big-picture objectives. Putting this ...