The truth is that hair colour comes from melanin, which is a pigment produced by cells called melanocytes in hair follicles.

Hair begins to grey when melanocytes, or the cells responsible for producing pigment, begin to decrease their output. Less pigment = less colour ... countless shades and styles to try on grey ...

One essential for reversing gray, even with palmitoyl tetrapeptide-20, is that the hair still needs some active melanocytes ...

As with blonde, brunette or red, grey hair benefits from its own unique care tactics to help keep colour radiant and texture smooth. “Because grey hair is colourless, when there is a noticeable ...