How branding reframed a moment of political consequence.

Ousted Venezuelan President Nicolas Maduro was seen wearing a Nike Tech fleece tracksuit when he was captured by US forces, ...

The Nike tracksuit worn by Venezuelan President Nicolás Maduro as he was taken to the United States has become the topic of internet memes.

Global searches for the distinctive Nike grey hoodie and joggers spike after Venezuela’s leader is pictured in US custody.

Nobody -- and we mean nobody -- thought fashion would enter the chat after ousted Venezuelan dictator Nicolás Maduro got scooped up by U.S. forces... but the internet did what it does best, turning ...

The former president of Venezuela, Nicolas Maduro, was pictured wearing the grey Nike Tech fleece tracksuit onboard the US ...

The iconic photo of Venezuelan President Nicolás Maduro in captivity shows him in a distinctive grey two-piece of sweatpants and hoodie - a Nike tracksuit that is now selling out. Truth Social/ZUMA ...

The capture of ousted Venezuelan president Nicolás Maduro thrust Nike into the spotlight. It won’t be the last time a brand ...

Venezuelan president Nicolas Maduro was spotted wearing a grey tracksuit from Nike in his arrest pictures. Since the pictures have come out, the demand for the tracksuit has gone up, and how!

When a geopolitical crisis becomes both branding exposure and a shopping cart frenzy... A piece of athletic wear has become a global sensation following a picture posted online by Donald Trump of ...

After the image of Venezuelan President Nicolas Maduro emerging online after being captured, he has quickly become a style ...