Advertising that directly mentions a competitor is always a bit risky, but this daring creation from Pepsi’s Belgian ad agency is pure genius. (Via Designtaxi, with a hat tip to @beastoftraal ...

CBS bubbling over Pepsi video-in-print ad. In a bid to generate maximum buzz leading into the fall TV season, Omnicom's OMD has paired two of its clients -- CBS and Pepsi -- with a new technology ...

To coincide with Halloween, Pepsi has rolled out the classic 'mystery flavor' trick to promote its new limited-edition Pepsi Ghost cola (¥151). Subscribe Digital Print ...

CBS, PepsiCo and Time Inc. have teamed up to create the first-ever use of video in a print advertisement, which will appear as a print ad spread in the Fall TV preview issue of Entertainment Weekly.

NEW YORK (AP) -- Cindy Crawford is heading back to the Super Bowl: The model has recreated her iconic 1992 Super Bowl ad for Pepsi, now featuring her 18-year-old son.