Use that to your advantage in your next negotiation. Would you like to be more effective at persuading your employees, your customers, and your investors to do what you want them to do? Try using the ...

Persuasive language is used for many reasons, for example, to help to sell products or services, or to convince people to accept a view or idea. Politicians often use persuasive techniques to get ...

Alastair Campbell, Speaker Mentor Speaker MentorAlastair Campbell had one of UK's top persuasive remits as ... longer than we've been receiving language," David told us, "It comes naturally ...

The most frequently used unethical tactics across all models were manipulative emotional appeals and deceptive information.

Knowledge and mastery of those techniques is the art ... you on point and reducing or removing tangential rants that often find their way into persuasive writing. Over my 30-year career, I've had to ...

Persuasive language is used for many reasons, for example, to help to sell products or services, or to convince people to accept a view or idea. Politicians often use persuasive techniques to get ...