There’s blonde, and then there’s platinum blonde. The kind of hair color that turns heads, starts conversations and instantly makes you look like you have somewhere important to be. This ultra-light, ...

Going platinum blonde is intense. It takes hours and can be expensive. But if a big change is what you're looking for, it's your best bet. From Lorde to Patrick Dempsey, these celebs have tried out ...

We love platinum blonde as much as the next person, but honestly, it's the death knell for healthy strands. That's why we've spotted so many celebs tapping into “earth blonde hair” territory. The ...