Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention. While perming kits are sold at beauty supply stores for DIYing, they’re a ...

Although celebrities often achieve this look via styling, we were surprised that we can actually wake up to this sexy beachy wavy hair via Salon Vim’s proprietary technique: the Direct Perm. This perm ...

Yung Joc was the talk of the town for all of the wrong reasons last week when he debuted his new permed, short-cropped hairdo. For days, non-fans and critics shaded Joc with embarrassing and ...

Chrissy Teigen is renowned on social media for her humorous and candid posts, and on Tuesday morning she once again had her Twitter followers in fits of giggles. Posting a selfie after waking up ...

According to GQ, unlike perms of the 1980s with a head full of curls, “TikTokers seem to keep the sides shorn quite short, only waving what’s on top and up front.” @filip.szyc I got a PERM!

As someone who has rocked my natural hair, worn wigs, weaves, Halle Berry short, braided and permed, I’m annoyed by the assumptions some people make based on people’s hair choices.

Two decades after losing out to straight hair, perms are once again a popular solution, particularly with young boys, who are inspired by celebs with waves. But men and women, ...

From the flying perm of BTS’ Jungkook to the front frizz of Chen from Exo, here’s a round-up of the latest K-pop idol perms that have got teenagers across Asia rushing to change their hairstyles.