ChatGPT is a powerful research tool that can speed up many processes. Many digital marketers are using the platform in creative ways to make their jobs easier. Keyword research is one such area. While ...

Keyword research is the backbone of organic growth. While you can certainly create content for purposes other than ranking in search engines, it’s one of the best long-term ways to generate traffic to ...

Keyword research is the foundation of an SEO strategy and other digital marketing efforts. Effective keyword research is essential if you want to reach a relevant audience online – or even be found ...

Microsoft’s plan to leverage its investment in ChatGPT’s parent company, OpenAI, is moving fast, with ChatGPT already surfacing in the Microsoft Bing interface. Mere months after Alphabet CEO Sundar ...

Creating a great online experience for local searchers is rooted in intent matching. You need to know how consumers are searching for the brands, goods, services, features, amenities, and qualities ...

Co-Founder of fishbat media, LLC., Keynote Speaker, SEO Specialist. Featured in Newsday, Street Insider, and hundreds of other publications. I still remember how exciting it was when I finally figured ...

I’m taking you behind the scenes of a particularly tough keyword research brief we tackled. I’ll break down our approach, share our strategies, and reveal how we executed the research with a dash of ...

In the early to mid 2000’s keyword research tools focused on keyword volume because search engines didn’t distinguish user intent very well. That began to change in 2013 with the introduction of the ...

Kevin Dam has specialized in SEO since 2010. He has achieved top search engine results for insurance, e-commerce, medical, and B2B clients. SEO experts and businesses have focused on keywords, ...

A Search Engine Optimizer is responsible for improving website visibility through keyword research, content optimization, and technical enhancements. The SEO field offers various roles, including SEO ...