How Under Armour Uses Equity-Based Athlete Sponsorship Deals To Catch Nike. By Thomas Barrabi Published 09/17/15 AT 2:20 PM EDT. ... but surging competitor Under Armour is counting that a new, ...

Then there's Under Armour's sponsorship of individual athletes like Steph Curry, star point guard for the NBA's Golden State Warriors, and gold medalist swimmer Michael Phelps.

Under Armour makes shocking promise to HBCUs through 2029 that will transform athletics. The commitment to Black colleges ...

What Impact Will Investigation Into Under Armour’s Accounting Have on Athletes it Sponsors? When an athlete’s image is tarnished by controversy, endorsed companies explore whether they can ...

Does Under Armour's recent sponsorship success make it a good play? S&P 500 +---% | Stock Advisor +---% Join The Motley Fool. Accessibility Log In ...

UCLA is suing sportswear company Under Armour for ending a $280 million sponsorship deal. ... Under Armour continued to deliver athletic products for the 2020-2021 school year because we ...

Under Armour's star athlete Steph Curry will go for gold in some new patriotic shoes. Baltimore Business Journal. ... Under Armour will sponsor more than 70 athletes at this year's Olympics.

Yet, a Notre Dame title would be validation that Under Armour bet on the right horse, and win or lose, the game will showcase the UA logo on ND’s jerseys to an audience of around 25 million people.

UCLA will receive about $67.5 million from Under Armour as part of a settlement to resolve the school's lawsuit against the apparel company for terminating a record apparel sponsorship deal ...

Under Armour is growing its list of superstar athletes to include collegiate athletes as well as professional athletes. Their ...

Since signing a $16.5 million contract eight years ago, Under Armour has solely sponsored all of Yale Athletics’ varsity and club teams. Now, the continuation of the partnership is uncertain, as Yale ...

UCLA and Under Armour have reached agreement on a settlement, with the apparel company agreeing to pay $67.5 million for terminating a sponsorship deal with the school.