Color is everywhere, and yet most of us never stop to think about how deeply it shapes our lives. From the moment we open our eyes in the morning to the products we buy, the spaces we inhabit, and the ...
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The psychology of color in film

As a filmmaker, it's your responsibility to take advantage of every tool that is thrown your way. Here at NFS, we throw ...
Christmas is approaching at the speed of light. Depending on where you live, and if not confined at home, you might admire Christmas decorations wherever you go. Many of these decorations are red, ...
Valentine’s Day is marked by the color red. Earlier studies by psychologists seemed to confirm red was a unique color with some kind of deep psychological significance when it comes to romance. Why is ...
Colour impacts us in ways we don’t even realise. First postulated by Johann Wolfgang von Goethe and later expanded on by Wassily Kandinsky, how color affects us psychologically has become a widely ...