Your favorite iced tea brand is actually a lie. Yep, the iconic Arizona iced tea isn't actually from Arizona. In fact, it's ...

Following the success of their 2020 swimsuit launch, Arizona Iced Tea is re-entering the world of fashion with a line of limited-edition sunglasses. Created in collaboration with best-selling ...

Arizona Beverages recently teamed up with eyewear company Thierry Lasry to release a line of special-edition sunglasses that you can now shop online for $99.99 × Skip to main content ...

How AriZona Iced Tea Nurtures Its Cult Following. The company sells millions of cans of iced tea each year and has maintained the 99-cent price tag for three decades.

"AriZona Iced Tea is still 99 cents," the brand tweeted, earning over 14 million views. The playful dig at Netflix’s rising costs quickly went viral, with fans jumping into the conversation.

AriZona Iced Tea’s steadfast commitment to its 99-cent price point represents more than a marketing strategy—it’s a profound statement about corporate responsibility and consumer value.

Arizona Iced Tea @DrinkAriZona founder Don Vultaggio tells TODAY why they are not raising their prices from 99-cents: “We’re successful. We’re debt-free. We own everything.