Indiana University Student Government recently passed a bill to make the bison the official mascot of the Hoosiers. IU ...

An infomercial shows the chain's buffalo mascot, Hank, demonstrating the goggles, and incidentally mentioning that Buffalo Wild Wings locations have over 60 wall-to-wall screens playing the men ...

Not Enough Eyes.,” per details shared with Marketing Dive. Key to the campaign is a 30-second ad starring the chain’s CGI buffalo mascot, Hank, who plays an infomercial spokesperson pitching “B-Dubs ...

Fans navigating the dozens of schools in the NCAA men’s and women’s basketball tournaments might become as attached to the mascots as the athletes themselves. Furry, animated characters used ...

per details shared with Marketing Dive. Key to the campaign is a 30-second ad starring the chain’s CGI buffalo mascot, Hank, who plays an infomercial spokesperson pitching “B-Dubs Vision ...