Take one of a brand’s best-known assets and turn it into a full-on alphabet to extend it to more places. For its new custom ...

Cheetos just introduced a brand-new font — yes, a font — inspired by the nuclear orange fingertips its snacks create. And yes, it's free for everyone to download. Here's how.

In a world obsessed with sleek aesthetics and pixel-perfect precision, Cheetos has thrown a deliciously cheesy wrench into the works. Its ‘new font’, a deliberately messy, hand-drawn creation ...

Cheetos wants to be your next graphic design inspiration. On Thursday, just in time for National Handwriting Day, Cheetos introduced a brand-new font inspired by the bright orange fingertips its ...

After looking at more than a thousand fonts and creating many awkward renderings, the design team was ready to let the Cheetos Other Hand font loose on an unsuspecting public.

Dive Insight: Cheetos is embracing imperfection and a doodle-like aesthetic with the Other Hand Font, which builds off of a campaign launched last spring illustrating the mishaps that occur as people ...

Take one of a brand’s best-known assets and turn it into a full-on alphabet to extend it to more places. For its new custom font, Cheetos took a much different approach.

Cheetos wants to be your next graphic design inspiration. On Thursday, just in time for National Handwriting Day, Cheetos introduced a brand-new font inspired by the bright orange fingertips its ...

Cheetos wants to be your next graphic design inspiration. On Thursday, just in time for National Handwriting Day, Cheetos introduced a brand-new font inspired by the bright orange fingertips its ...