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As creative director of Converse, the shoe fits Shai Gilgeous-Alexander, who with an impish grin and humility became the regular-season and NBA Finals MVP.

As the creative director of Converse, Mr. Gilgeous-Alexander helped design the Shai 001, which has a zipper up the front that allows it to be styled in multiple ways.

Nothing enhances marketing like winning, and SGA is the undisputed NBA victor of the season. He's the anointed MVP of the regular season as well as the Finals, leading the league in scoring and doing ...

Shai Gilgeous-Alexander shoe Ahead of Gilgeous-Alexander's third consecutive All-Star start in 2025, Converse unveiled the SHAI 001, Gilgeous-Alexander's first signature shoe, in a "Butter" colorway.

Converse announced that following Tuesday’s championship parade, fans can pick up the SHAI 001s at the SGA MVP mural in downtown OKC. The shoes have not yet been released to the public.

Steve Henson, Los Angeles Times Jun 25, 2025 Updated Jun 25, 2025 ...

In a post on X, Converse unveiled the latest version of the SHAI 001: MASI BLUE, an ice blue colorway dedicated to Gilgeous-Alexander’s brother, Thomasi. This is one of several colorways announced.