Here's a look at ten outstanding Nigerian women in marketing making waves in 2025: Ized Uanikhehi, Tolu Olawumi, Blessing ...

Consumers today crave more than just a product—they want a story, a feeling, a moment they can share. Retail-film ...

There’s nothing subtle about the scent perfuming the reception at SB Winemaker’s House. Sun-warmed leather. Green citrus.

Marketing mavens from film, TV, digital, fashion and gaming gathered Thursday for Variety's Entertainment Marketing Summit, ...

The campaign combines playful monochromatic art installations with curated scent exploration, interactive touchpoints and compelling retail offers.

During a recent panel discussion, industry leaders revealed how they’re using the technology to engage staff and better ...

Themed ‘Blooming Together’, this year’s campaign month-long shopping bonanza covers three major holidays: the Labour Day Golden Week (1-7 May), Mother’s Day (11 May) and 520 Day, the unofficial ...