It’s the fast food company’s first brand redesign in 20 years, and it includes a new logo, packaging ... that mimic the organic shapes and colors of Burger King’s menu items.

And if swearing off fast food wasn’t hard enough, those colorful red logos might make it even harder to ignore. The average human can see ten million colors, but red is special. Turns out ...

Visit Insider's homepage for more stories. Some of today's most recognizable logos in the fast-food industry looked remarkably different when they were first introduced. McDonald's first logo ...

Like it or not, the golden arches of McDonalds are one of the most easily recognised icons of the modern world. The culture they represent is one of instant gratification and saved time, of ready ...