Shortly after her historic moment, Gatorade, one of the several companies that Bueckers has an NIL partnership with, released a congratulatory advertisement. The ad started with a close-up shot of ...

Rapper Kendrick Lamar will headline one of the biggest marketing campaigns ever for Gatorade, as owner PepsiCo Inc. looks to defend its lead in the increasingly competitive sports drink category.

That’s just what Lamar discusses in a voiceover for a new Gatorade ad. In the video (which is set to Lamar’s “Peekaboo”), Lamar narrates: “How much are you willing to lose? Take the ...

Dot also makes a brief cameo working out in the commercial. According to Sports Business Journal, Anuj Bhasin, CBO of Gatorade, chose Kendrick "because of his mindset of hard work, resilience and ...

Nicolette is a lifestyle writer based in Brooklyn, NY. Enthusiastic and ambitious, she's excited to tackle any story — from beauty trends to hard-hitting breaking news, Nicolette brings ...

Rapper Kendrick Lamar will be the headliner for the sports world again this weekend, this time in Gatorade commercials with a star-studded cast. The new ads, part of a 2025 marketing campaign by ...

It's moving day for Paige Bueckers. The Dallas Wings selected the UConn star with the No. 1 overall pick in the 2025 WNBA Draft, and Gatorade dropped a new ad to celebrate. The ad, titled "Moving ...

Kendrick Lamar, who is on record as a big runner, narrates a new Gatorade ad that premiered today. Set to his GNX track “peekaboo,” it features a familiar montage of superstar athletes across ...

By Mackenzie Cummings-Grady Kendrick Lamar has become the first musician to ever be featured in a Gatorade commercial thanks to the brand’s latest ad. On Friday (April 18), the award-winning ...