Roughly 300 million Americans use social media, and over half of American adults get some form of news update from these ...

Real-time marketing offers strategic advantages for any multinational company looking to stay relevant and connect ...

While "local" is the buzzword for thriving businesses, many brands stumble when it comes to forging genuine connections in their own backyards. But there's a powerful key: local store marketing. For ...

Local online marketing is one of the most effective tools to bring in new website traffic and new customers, and it doesn’t have to be complicated.

Local businesses in the U.S. must adopt strategic digital marketing approaches in 2025, focusing on local SEO to boost visibility and engagement.

In 2025, local businesses grow due to smart digital marketing. Why? Foot traffic alone isn’t enough any more. Attracting 80% of local customers online first such strategies like comprehensive ...

The North State Planning and Development Collective at Chico State has launched a new digital dashboard designed to provide current data for the 12-county regio ...

Marketing agency TFM Digital specialises in media for franchising and multi-location businesses, so is used to harnessing niche audiences within local area marketing.

Understanding Local Influencer Marketing. Local influencer marketing involves partnering with people who have significant followings and/or influence within a specific geographic area or community.

The right local marketing tool will offer analytics that show how well your geo-targeted campaigns are performing. This includes data on reach, engagement, and conversions within the targeted area.