(File) A employee at Kettl Tea in the Los Feliz neighborhood of Los Angeles, California prepares a matcha beverage. The word ...

For a long time, India’s relationship with green tea was purely transactional — drink, detox, repeat. But now, there’s a new ...

We asked creators why they aren't buying into the hype around matcha. From the grassy aftertaste to the gimmick, here's what ...

Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring ...

Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring ...

Discover how matcha, Japan’s vibrant green tea powder, has taken the world by storm. From traditional tea ceremonies to trending lattes and skincare, matcha is more than a drink — it’s a lifestyle.

KIWA is a locally owned Korean teahouse on Frankfort Avenue in Louisville that serves tea, coffee, and small bites. Here's ...

From matcha spin-offs like banana bread matcha and matcha slushies, the creativity of these matcha creators are on a new level!

When it comes to summer nails, green is entering the villa like a hot new bombshell. It's in your matcha latte! It's on your ...

From social media trends to aesthetic cafés, the green-coloured drink matcha has taken over social media feeds and now, mugs of young Indians and Punekars. So what’s really brewing behind this bright ...