Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring ...

At a minimalist Los Angeles matcha bar, powdered Japanese tea is prepared with precision, despite a global shortage driven by ...

An Instagram user made her grandmother taste the Japanese green tea, matcha, for the first time. Her candid response amused ...

We asked creators why they aren't buying into the hype around matcha. From the grassy aftertaste to the gimmick, here's what ...

Matcha, a vibrant green tea powder with ancient Japanese roots, has exploded in popularity worldwide. From traditional tea ...

Boston's got a growing number of matcha options. We asked a few matcha experts what they like and where to find some of their ...

For a long time, India’s relationship with green tea was purely transactional — drink, detox, repeat. But now, there’s a new ...

Once a niche wellness drink, matcha is now a revenue-driving staple in India’s café scene. From sourcing strategy to product ...

Due to the L-theanine levels in matcha, it’s generally considered better for gut health than coffee. Coffee is more acidic ...

Sip your way through Singapore’s best Matcha Lattes, from traditional Japanese brews to trendy new flavours, with this guide ...

A recent matcha convert’s love for the beverage that wellness girlies can’t seem to put to down has an unusual origin story ...