Despite the odds, cassette tapes are making a comeback. ... Now we ask, is it live, or is it Memorex? CHANG: That catchphrase persisted, but the cassette tape - well, less so. Cassettes, ...

In the 1970s, Fitzgerald became the face (and glass-shattering voice) of Memorex tapes. It fueled a career revival that extended her relevance and positioned her to pass the torch to a new generation.

In 1970, the Leo Burnett ad agency in Chicago had an imaginative idea for selling Memorex's new line of blank cassette tapes. They'd prove the old myth that an opera singer could shatter a wine glass ...

In the 1970s, Fitzgerald became the face (and glass-shattering voice) of Memorex tapes. It fueled a career revival that extended her relevance and positioned her to pass the torch to a new generation.

In the 1970s, Fitzgerald became the face (and glass-shattering voice) of Memorex tapes. It fueled a career revival that extended her relevance and positioned her to pass the torch to a new generation.

In the 1970s, Fitzgerald became the face (and glass-shattering voice) of Memorex tapes. It fueled a career revival that extended her relevance and positioned her to pass the torch to a new generation.

According the site, the cassette tape was first launched by Philips in 1963, ... like how I can remember scrawling “Summer ’91” on the yellow sticker of the Memorex tape below.

Maxell was a brand synonymous with audio and cassette tapes thanks to an iconic ad. With the popularity of cassette tapes on ...

On the floor sits a cardboard box of cassettes, oral histories from the Wing Luke Museum recorded in the mid ’90s. Nicholson pulls a yellow-shelled Memorex cassette from the box and asks if I ...

AI via Google explains it this way: “The slogan was used to highlight the high quality of Memorex audio cassette tapes, suggesting the recorded sound was so realistic it could be mistaken for a ...

AI via Google explains it this way: “The slogan was used to highlight the high quality of Memorex audio cassette tapes, suggesting the recorded sound was so realistic it could be mistaken for a ...

It's the stuff of legends: an urban legend and a jazz legend combining into a legendary advertising campaign. In 1970, the Leo Burnett ad agency in Chicago had an imaginative idea for selling ...