At some point, if the tariffs are in place for months, dealers will run low on cars ... are already dragged down by a $5 billion loss in its EV division. Ford has a tariff problem, and it has ...

In new ad campaign promoting Ford's U.S. manufacturing footprint, the automaker looks to gain a competitive advantage during ...

Ford launches a new "From America, For America" ad campaign to highlight its U.S. manufacturing. As part of the campaign, Ford will offer employee pricing on most of its vehicles through June 2.

Classic cars are brilliant to look at, but the same can’t be said for how they drive. An EV version might be a different ...

The employee pricing gambit, therefore, is no different than any other run-of-the-mill incentive ... even if customers start beating down the doors of their local Ford dealer.

The employee pricing gambit, therefore, is no different than any other run-of-the-mill incentive ... even if customers start beating down the doors of their local Ford dealer.

In response to the frenzy of tariffs coming down from President Donald Trump, one of America's most iconic brands is taking action to help consumers. Ford ... run from April 3 to June 2 at ...

The aim, several dealers ... especially Ford, which builds 80% of the vehicles it sells in the country here — helping insulate them somewhat from tariffs in the longer run, Drury said.

Others are less than enthusiastic, like Ford dealer Jim Seavitt. The dealership owner told the Detroit Free Press that his Michigan operation is down 50 percent ... you have to run lean, work ...

And the restomod experts at Icon 4x4 recently teamed up with the EV experts at Moment Motor Company to build a limited run of 10 all-electric Ford Broncos. The first Bronco was packing a plucky 2. ...