Following low-key logo updates from Google and Amazon, we've rounded up five recent rebrands that were barely noticeable.

Symbolism, the third solo exhibition of Ignacio Uriarte with Gaep, in Bucharest, presents new drawings and sculptural pieces, ...

H istory has a habit of creating meaning, and Cadillac has latched on to some history that predates the company while also ...

In 1977, with dozens of fires set daily and tourism in freefall, New York hired an artist to save the city. His infamous ...

The thesis is simple: the fastest and most efficient way to build a distinctive brand is by creating assets that are rich in ...

A campaign against homophobia in French football's top flight is again mired in controversy, leading to a call for sanctions ...

SJW Group has officially changed its name to H2O America, introducing a new logo and Nasdaq ticker symbol, HTO, to better reflect its national presence and commitment to local communities.

While minor at first glance, the icon’s new look underscores how even the smallest updates can signal broader shifts in ...

Thirteen years since its inception, Aahana Resort in Jim Corbett unveils a new identity - one that reflects not reinvention, ...

Canadian Tire announced it will pay $30 million to take over Hudson's Bays intellectual property, including its famous four stripes motif, various company names, logos, and the retailer's coat-of-arms ...