Sharon Price John says Build-A-Bear has leveraged nostalgia by collaborating with brands like Pokémon to boost plushie sales ...

Adam Theroux hosts “Stitching Smiles” crafting sessions, which allow kids and adults alike to create their own unique stuffed ...

Skoosherz were debuted in 2024 and are similarly cylindrical, squishy, and based off Build-A-Bear’s other stuffed animals. The counterclaim has also effectively outlined the history of cute ...

Stuffed animals “struck a chord with young adults and adults as a means to entertain, collect, and provide comfort during the pandemic,” she said in an email. Build-A-Bear even has an entire ...

When Maria Fowler was pregnant with her first child, one of her first purchases for her daughter was a classic: A stuffed animal. She settled on a Sweet Heart Hugs Build-A-Bear, a soft ...