PrettyLittleThing has got a new look, chasing after the demand for so-called ‘quiet luxury’. But for Katie Rosseinsky, it’s ...

Love Islanders have long been partnering with PrettyLittleThing and it’s basically a rite of passage for them at this point. However, the new rebrand could mean plenty of stars in years to come will ...

LOYAL shoppers after threatening to boycott PrettyLittleThing after its quietly made a huge change to its returns policy. The ...

Online fashion retailer PrettyLittleThing has undergone a sleek rebrand that, on the surface, repositions it as a luxury ...

British womenswear e-tailer PrettyLittleThing, part of the Boohoo Group, has unveiled an ambitious new rebrand to “redefine ...

Online fashion brand, PrettyLittleThing, has halved customer's window to return items to 14 days but is facing a backlash ...

PrettyLittleThing shoppers are snapping up bargains after the retailer revealed over 12,000 discounted products as part of a ...

PrettyLittleThing previously offered a 28-day return policy, however, in their new rebrand, the policy has changed to half of ...

PRETTYLITTLETHING unveiled its ‘most ambitious’ rebrand since the launching in 2012, but fans are not happy with many of the ...

Celebrities including Naomi Campbell and Burna Boy recently celebrated PrettyLittleThing's new rebrand at a party during ...

This toned-down emblem is just part of PrettyLittleThing’s sweeping rebrand, unveiled to customers earlier this week. Gone is the shouty, all-caps logo. In its place is a swirly calligraphy ...

PrettyLittleThing has unveiled a major rebrand, ditching its famed winged pink unicorn mascot and bubblegum pink branding for ...