This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

Ad Context Protocol is an open standard, developed by Triton Digital and six other companies intended to simplify advertising ...

Google’s new Data Manager API gives advertisers a simpler, centralized way to feed first-party data into its AI systems.

It feels premature to talk about the “good old days” of search engine optimization. But as anyone who has performed a search ...

‘Anything that feels like an ad needs to be handled with care, and we fell short.’ ...

Find out how WordPress & vibe coding can come together for rapid client website creation, under your agency's brand.

Get a clear breakdown of Pinterest’s ad lineup, what each format delivers, and how to align them with specific campaign goals ...

BetMakers has reinforced its commercial position with yet another partnership, this time with Kiron Interactive for the supply of virtual racing.

Daniel Clark, Group Commercial Director at EveryMatrix, outlines three key client success stories that highlight the ...