Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

"These shoes are the most comfortable I've bought from Nike so far. They are very soft and fit to size and the quality is ...

Retro Air Jordan 1 shoes are among the most coveted shoes in the world. They were when the original Air Jordan 1 sneakers ...

These shoes were both sold in limited releases, so why did Jordans become so much more expensive? It all has to do with the value of the Jordan brand and how it makes and markets its iconic sneakers.

Taking it all in were Carmelo Anthony and Aaron Judge, who sat next to each other on the court-side baseline. Jordan Brand’s coolness, of course, stems from the signature Air Jordan shoe that ...

In an unprecedented move that has sent shockwaves through college basketball, M. Jordan has reportedly decided to move his iconic Air Jordan brand from his alma mater to their arch-rival Duke.

The old-school basketball shoe is no longer considered a performance model, but it has transcended the sport to become a staple in the rotation of sneakerheads all over the world. Jordan Brand ...