Once the go-to for statement-making colour (remember the brunette-to-bleach transitions?), ombré gradually faded out in ...

Fair warning: Bleaching your hair requires patience and careful adherence, but if you're ready to take the platinum ... condition.” Toner: “This is key for refining your blonde,” Conner ...

Beyonce was seen applying Cécred nourishing hair oil ($44) to her voluminous platinum locks that flowed down in elegant waves past her shoulders. The star accessorized the ensemble with large ...

The singer took to Cécred's Instagram page on Saturday, April 5, for a video that revealed her signature honey blonde had been swapped to a bouncy, icy blonde with a subtle root shadow.

The Fenty Beauty founder debuted a bright blonde hair transformation April 17 while celebrating her latest Fenty x Puma collection in London.

Inspired by the naturally pale, neutral blonde shades seen in Northern Europe, this color captures the essence of the Scandinavian sun. Think cool, ash-toned platinum with a touch of softness.

Platinum blonde gives off an ultra-glam, perfect for those looking to go lighter, but still maintain a sense of elegance throughout the season. While platinum requires some maintenance, the payoff is ...

Still, from golden to ash to platinum to 'old money,’ Swift’s blonde (a color she comes by naturally) is as chameleonic as it is reliable. Swift kicked off her career in 2006 with a head full ...

Salon quality high speed grey/violet based toner for creating cool toned iridescent looks on pre-lightened hair Restores moisture and provides a conditioning shine Increases elasticity Provides a ...